SeeNewNow - Additional Lenses

We regularly add new lenses in addition to those presented in the book.

Each lens is available as a PDF file that can be downloaded to your computer immediately after you purchase it, and then can be saved on your computer, printed, and distributed. Wherever possible, the endnotes in each lens are hyperlinked to their original sources or to amazon.com, so you can easily connect to resources that expand your understanding of key ideas.

Downloaded new lens for personal use.. $2.99

Permissions to distribute to others...... $1.99 each

	The Gorilla in the Midst In a demonstration that has now been repeated hundreds of times, experimenters asked groups of people to observe a videotape and count how many times a basketball is passed among a group of students. While the students are passing the ball a person in a gorilla costume walks slowly among them, stops, turns to the camera, thumps his chest, and then walks on. The vast majority of observers don't notice the gorilla, because they are so fixated on counting the passes. It’s probably wise to ask two questions regularly: What are we not seeing that could make a difference? And, what are we seeing that’s only part of a larger, more important, or more useful way of understanding what’s going on? We request your respect for the copyrighted nature of these materials. If you intend to distribute them in electronic or printed form, please enter a quantity at the bottom of this page equal to the number of people to whom you will be distributing the copies or files. Download for personal use: $2.99 Quantity:

	The Map of California Early map-makers showed California as an island, separated from the mainland by “the Mediterranean Sea of California.” Even after correct information came in, the maps weren’t made right for a long time. Mistaking fantasy for fact and refusing to incorporate the truth into their “maps” can be harmful for individuals and organizations. We request your respect for the copyrighted nature of these materials. If you intend to distribute them in electronic or printed form, please enter a quantity at the bottom of this page equal to the number of people to whom you will be distributing the copies or files. Download for personal use: $2.99 Quantity:

	The Saltshaker When one of the world's leading experts on relationships was asked to describe what he had learned from more than thirty years of studying them, he answered, "It sounds simple, but in fact you could capture all of my research findings with the metaphor of a saltshaker. Instead of filling it with salt, fill it with all the ways you can say yes, and that is what a good relationship is... In contrast, in a partnership that's troubled, the saltshaker is filled with all the ways you can say no." What's the ratio between saying yes and saying no in your organization? We request your respect for the copyrighted nature of these materials. If you intend to distribute them in electronic or printed form, please enter a quantity at the bottom of this page equal to the number of people to whom you will be distributing the copies or files. Download for personal use: $2.99 Quantity:

	Copyright Permissions If you intend to distribute printed or electronic copies of any lens to others, we request that you purchase permissions to do so. Lens Copyright Permission: $1.99 Please indicate here the total number of permissions you are purchasing, for all lenses. Thank you. Quantity: